Amy Tucker views sustainability as an inspiration for innovation and advancement. Tucker invented XEKO and established Matter Group after 12 years in high-tech and custom publishing, where she architected integrated-media programs for companies including Microsoft, Nintendo, and T-Mobile. As vice president of strategic development at Fluent Communications, Tucker crafted programs that included Microsoft’s first consumer e-commerce engine, Nintendo’s Pokémon website, and T-Mobile’s mobile content program.

In 2004, Tucker took time off to travel and research, turning her creative vision and experience toward advancement in global sustainability, where she seeks to influence individuals, businesses, and policy makers in ways that support the long-term health of our planet. In 2005 Tucker founded Matter Group, an incubator for sustainability advancements, with close friend and business maven Sönny Spearman.

Xeko, a multi-platform children’s entertainment property, starting with a trading card game, website, club, and eco-friendly toys, features the Legend of Xeko and endangered species from the world’s conservation hotspots. Four percent of Xeko net sales are donated to Conservation International (conservation.org). The Xeko trading card game, on sale since its launch Earth Day 2006, is already a hit with kids and has won nine prestigious national awards. Xeko’s mission is to inspire the next generation of eco-leaders through enriching entertainment, community building, and fostering creativity.

A world traveler, artist, yogini, and snowboarder, Tucker serves on the Seattle Art Museum’s Contemporary Art Executive Council and guest teaches at Seattle's School of Visual Concepts. She’s the singer/songwriter for Future Factory, a Seattle folk/punk band. A Boettcher Scholar, Tucker graduated magna cum laude from The Colorado College.

Learn more at xeko.com

(2009)