Executive Vice President & General Manager
Named a 2005 'Wonder Woman' by Multichannel News, Deborah Blackwell is Executive Vice President and General Manager of SOAPnet. In this role, Ms. Blackwell is responsible for managing all day-to-day operations for the rapidly growing 24-hour soap opera channel. She joined Disney ABC Cable Networks Group, a division of The Walt Disney Company, in June 2001. She has extensive television experience, notably as head of the television movie and miniseries packaging department at the William Morris Agency from 1993-99, where she led negotiations with every major TV network, studio and supplier and with top celebrity clients including Whoopi Goldberg, Richard Dreyfuss, Danny Glover, Alec Baldwin and Drew Barrymore. Ms. Blackwell became an agent after rising from director of development to SVP at Hearst Entertainment. Prior to joining SOAPnet she served as president of Idealab's MyHome.com, an internet start-up. She is a graduate of Harvard Business School and Brown University and resides in Los Angeles. SOAPnet offers same-day episodes of popular daytime dramas including All My Children, Days of our Lives, One Life To Live and General Hospital at night for convenient viewing. In addition, the network provides inside access to stars and storylines with original programs, including the Emmy-nominated one-hour talk show, Soap Talk, the biography show Soapography, 1 Day With and the reality series I Wanna Be A Soap Star. Wrapped in a 24-hour environment, SOAPnet also offers primetime classics including Melrose Place, Beverly Hills 90210, Dynasty, Dallas and Knots Landing, as well as former daytime series Port Charles, Ryan's Hope, and Another World.