Content Marketing: The New PR?

Overview

Seminar Description

Brands are always looking for new and compelling ways to attract and engage consumers and the competition is relentless in todayメs always-on, social media environment.

This means new opportunities for erstwhile and aspiring journalists willing to repurpose their storytelling skills. Learn how content marketing has redefined how PR is conducted.

Moderator

Andy Morris

Founding Partner and Co-Principal
The Morris + King Company

Video Highlights

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Host

Thank you to our hosts, for their kind generousity in presenting this event.

Presented with Mayors OfficePresented with NYU Steinhardt